A complaint was made over a website advert in October 2011 for Apple's voice-activated software. The complainant argued the ad was misleading because it did not make clear that specific maps-based functions were only available in the United States.
Vodafone said the content of the advertisement that was complained about had been supplied by Apple. In its response, Apple argued the two Siri functions featured in the ad, one that provided a weather forecast and the other that showed reminders, worked in the UK and used location information. The manufacturer said Siri was not integrated with the maps application in the UK and therefore did not use...